Commercial Advertisement
Think television commercial prices make it impossible for you to advertise on TV? Think again. Costs for a television commercial can vary widely based on your interest in local, regional or national coverage. It turns out some television advertising costs are quite reasonable. Cable television advertising prices, in particular, offer excellent value for money. In this article, we discuss how much it costs to make TV commercials and how much it costs to run TV ads after you've done the production work. If your product or service is of interest to many potential buyers, national television advertising is the best way to tell your story to a large audience in an efficient manner. Wondering how much to budget for a television advertising campaign? We cover the costs of advertising below -- including cable television advertising prices and broadcast network television prices. More importantly, we teach you the best ways to do it on the cheap.
If you ask somebody "What does it cost to make a television commercial?" you probably have heard that producing a single 30-second television commercial costs on average around $400,000. Maybe you heard that making a TV ad costs $250,000. Whatever. It's a bunch of baloney. Producing a TV commercial doesn't have to cost an arm and a leg. You can make a good TV commercial for a couple of thousand dollars. Shop around for an affordable advertising firm and you'll find some really good deals on television ads. To keep the costs of advertising on television within your budget, you can find stock video footage that can be repurposed for your commercials. Visit http://www.thoughtequity.com, for example, and you'll see that there's a growing industry of video clips for sale and they even have gone so far as to let you recycle old television commercials that have been used by other advertisers. Nice! Another good site to look at is http://www.spotrunner.com/. You can purchase a pre-packaged ad from their ad library for less than $500. Spot Runner rewrites and records custom voice overs for any of its ads for $249. So, for less than $800 you can make a TV commercial! It's also a good idea to find a local video production company. Hiring an advertising agency will get you into higher dollar amounts for your TV ads, but a local video production company can do great work at very reasonable prices. We know one travel business in Chicago that gets its commercials done for $300. Of course, their TV commercials are very simple, but it works for them.
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